Act-On eBooks

2025 Act-On Marketing Technology Insights: Doing More With Less

Marketing teams are being asked to do more with less. Get key insights from our 2025 report on the future of B2B marketing automation. Learn what your peers say about AI, lean teams, and proving ROI.

Read marketing automation insights from your B2B peers, exclusive from Act-On in partnership with Ascend2.

Discover how AI and Marketing Automation will redefine the marketing department in a few short years.

Independent analysis of top marketing automation platforms

Support lead capture across your marketing efforts so you can build relationships with prospects

Proven strategies to reduce risk, accelerate “time-to-live,” and optimize performance.

Making the switch is an important decision for your business. You shouldn’t have to figure it out by yourself. We’ve put together this holistic assessment to help you determine whether your marketing automation is working for your team. This self-directed questionnaire will help you make that initial assessment.