Capabilities and Pricing Plans that Scale with Your Business

The Act-On marketing automation platform provides you with key functionality for inbound, outbound, advanced marketing automation, and analytics capabilities.

Professional Enterprise
Pricing from 1 $600 /month $2000 /month
Active Contacts 2 Starts at 1,000 Starts at 10,000
Sales Users 50 100
Marketing Users 3 6
API Calls 3 1,000 /day 25,000 /day
Email creation and delivery
Social media campaigns creation and management
Webinar & Event communications and management
Website visitor tracking
Advanced SEO for websites & marketing content
Integration of SEO with blogs and CMS
Google AdWords integration
Lead Management
Lead scoring and nurturing
Out-of-box CRM integration
Reports
Phone support
Email support
Named implementation manager
Customer Success team
Named success manager
Data Studio for advanced analytics

See all pricing tiers >

1 Annual contract is required.
Based on annual billing. For monthly billing, add 10%.
For tier pricing and custom packages, contact us.
Fees for implementation and training are not included. They range from $500 to $2500.

2 What is an “Active Contact”?

A contact in your database is “active” if we send an email on your behalf during a calendar month.

Our pricing is based on the number of active contacts in your database, not on the entire size of your database.

3 Act-On is the only major marketing automation vendor that has made API access standard as part of the platform

Professional Enterprise
Pricing from 1 €490 /month €1640 /month
Active Contacts 2 Starts at 1,000 Starts at 10,000
Sales Users 50 100
Marketing Users 3 6
API Calls 3 1,000 /day 25,000 /day
Email creation and delivery
Social media campaigns creation and management
Webinar & Event communications and management
Website visitor tracking
Advanced SEO for websites & marketing content
Integration of SEO with blogs and CMS
Google AdWords integration
Lead Management
Lead scoring and nurturing
Out-of-box CRM integration
Reports
Phone support
Email support
Named implementation manager
Customer Success team
Named success manager
Data Studio for advanced analytics

See all pricing tiers >

1 Annual contract is required.
Based on annual billing. For monthly billing, add 10%.
For tier pricing and custom packages, contact us.
Fees for implementation and training are not included. They range from€410 to €2,030.

2 What is an “Active Contact”?

A contact in your database is “active” if we send an e-mail on your behalf during a calendar month.

Our pricing is based on the number of active contacts in your database, not on the entire size of your database.

3 Act-On is the only major marketing automation vendor that has made API access standard as part of the platform

Professional Enterprise
Pricing from 1 £380 /month £1280 /month
Active Contacts 2 Starts at 1,000 Starts at 10,000
Sales Users 50 100
Marketing Users 3 6
API Calls 3 1,000 /day 25,000 /day
Email creation and delivery
Social media campaigns creation and management
Webinar & Event communications and management
Website visitor tracking
Advanced SEO for websites & marketing content
Integration of SEO with blogs and CMS
Google AdWords integration
Lead Management
Lead scoring and nurturing
Out-of-box CRM integration
Reports
Phone support
Email support
Named implementation manager
Customer Success team
Named success manager
Data Studio for advanced analytics

See all pricing tiers >

1 Annual contract is required.
Based on annual billing. For monthly billing, add 10%.
For tier pricing and custom packages, contact us.
Fees for implementation and training are not included. They range from £320 to £1,600.

2 What is an “Active Contact”?

A contact in your database is “active” if we send an e-mail on your behalf during a calendar month.

Our pricing is based on the number of active contacts in your database, not on the entire size of your database.

3 Act-On is the only major marketing automation vendor that has made API access standard as part of the platform

Actively Researching Marketing Automation?

Contact us for fast, straightforward answers.

Our Pricing Model is Determined by Value and Simplicity.

Value

Our pricing model is designed to give you all the capabilities of the product as well as industry leading customer support.

Simplicity

You pay only for the capacity you need. Both plans are priced based on the number of Active Contacts you market to on a monthly basis – not on the size of the database you have loaded into Act-On.