Don't miss out on the top tips, tricks, and recent events from the experts in Marketing Automation Learn Powerful resources and best practices for digital marketing What is Marketing Automation Marketing automation is software that automates manual tasks and multi-step processes such as email and social media campaigns. Learn how it has transformed how marketers build and execute in today's digital landscape. Why Marketing Automation Act-On marketing automation helps improve the customer experience making customers more likely to buy, stay loyal, and become advocates. Why Act-On? The Act-On Advantage: Our platform goes beyond marketing automation, beyond inbound marketing, and beyond demand generation. Resource Library Find eBooks, white papers, data sheets, case studies, webinars and videos that will share best practices and help you become a better marketer. Research & Industry Reports Get the latest analyst reports and reviews to compare top marketing automation vendors, so that you can find the right-fit solution for your team. Rethink Marketing Podcast We chat with interesting professionals who are rethinking how they approach modern marketing and more. Listen to get insightful, actionable tips. Free Tools Use these tools to measure and analyze your marketing strengths and weaknesses. Video Learning Watch informative videos, webinars and customer testimonials on how marketing automation can transform your business. Act-On University Whether you are just getting started with marketing automation or you are ready to master advanced techniques, you will find a wealth of information customized to the way you learn.