Turns Social into a Lead Generation Engine
SEE WHAT’S BUZZING ON SOCIAL
Social media is the online equivalent of word-of-mouth marketing; it’s immediate, personal, and powerful. Act-On social listening gives you the ability to find and participate in the right conversations. Using targeted terms, you can search Twitter, facebook, and LinkedIn to quickly find people who are posting about topics relevant to your industry and product offering.
FIND CONVERSATION THREADS THAT MATTER …. AND CONVERT
It’s not about followers, it’s about conversions. Having lots of followers might look good, but it’s no guarantee of actual engagement with prospects who fit your buyer personas. Act-On social listening lets you proactively seek and find the communities and conversation threads that matter. Uncover ultra-relevant social posters who may need your help, your insight, or are ready to receive your offers or promotions right now.
SEE THE TRAFFIC SOCIAL MARKETING DRIVES TO YOUR WEBSITE
Act-On’s real-time reporting lets you see which social users followed the links in your social posts back to your website, how many pages they viewed, and what caught their attention.
CLICK, CLICK … AND DONE
You can set up reusable searches and start prospecting on social in minutes flat. Respond to social posts immediately or mark a post for later contact. Use Act-On’s template builder to create reusable post templates that, for example, contain links to your website, campaign landing pages, sign-up forms, or any other digital asset.