Ep. 19 | How to use Social Media to Convert More B2B Leads with Daniel Kushner
In this episode of the Rethink Podcast, Act-On CMO Michelle Huff interviews Daniel Kushner, co-founder and CEO of Oktopost. Their conversation is about how B2B marketers are using social media to convert more leads.
In their conversation, they will cover what marketers are doing right and wrong on social media, the differences between B2C and B2B social media marketing, and how to encourage your organization’s team members to becoming your social advocates?
Enjoy the conversation, and we hope you can get one or two takeaways that you can bring to your business.
With Act-On, you have access to social media tools that will help you track, interact, and build your audience all from within the Act-On platform. Learn more:
Act-On’s Oktopost integration
Act-On’s Advanced Social module
Act-On’s Social Media module