Act-On Reseller Partner Program
Tap into the fastest growing marketing automation platform
Find out why Act-On is the fastest growing reseller partner program.
Industry-leading marketing technology? Check. World-class partner program and partner support? Check and check. The Act-On Reseller Program provides an opportunity for your firm to expand its portfolio of services and build your client base.
The Act-On open technology ecosystem
Act-On’s open technology ecosystem gives reseller partners access to a vast mix of integrated technologies that help build and optimize client businesses. Act-On has native integrations with the most popular CRM systems including Microsoft Dynamics, Salesforce, and Sugar, as well as popular tools such as Litmus, WebEx, and Zapier. Our open APIs give you still more opportunities to help your clients outmarket their competition.
Marketing Automation is a hot market
Marketing automation is one of the hottest industries in business-to-business SaaS software; annual growth rates have held steady at over 50% for the last several years. However, it’s still a green field market: Overall adoption is between 10-20%, and in the mid-market ($20-500 million) it’s less than 10%. The total available market in North America alone is estimated to be over $10B.
Marketing Automation Industry Fast Facts
COMPANIES IN NORTH AMERICA
COMPANIES IN EUROPE AND AMERICA
MID-MARKET ADOPTION. OVERALL ADOPTION: 10-20%
TOTAL MARKET VALUE IN NORTH AMERICA ALONE
The Act-On Reseller Advantage
We’re actively looking to develop highly engaged, collaborative reseller relationships with the right partners to help us serve this vast and expanding market. Values we offer our reseller partner:
In addition to providing all the tools needed to drive your success, Act-On offers the best sales margins in the industry.
We can be an extension of your marketing team to take on additional or larger sized projects. Use us to develop your internal marketing automation practice.
SALES AND TECHNICAL TRAINING
Our training program will quickly ramp up your sales and technical teams with online self-paced courses, and instructor-led and in-person.
24/7 ACCESS TO RESOURCES
Act-On provides a rich library of assets including datasheets, competitive analyses, white papers, newsletters, and webinars to educate your customers and help with lead generation activities.
Act-On collaborates closely with consulting partners to formulate foundational business plans and joint go-to-market strategies that help drive demand. As your marketing automation partner, our #1 goal is to make you successful and profitable.
Customers get access to Customer Success Managers for the lifetime of the relationship. Act-On Customer Success Managers will offer training on platform operations and provide advanced technical support.