Don't miss out on the top tips, tricks, and recent events from the experts in Marketing Automation
DON’T SETTLE
You’re on point to drive growth;
Act-On’s marketing engine works harder for you.
Former Pardot customers have seen the difference in key areas:
“We replaced Pardot with Act-On because the integration with Salesforce is much stronger.”
IAN NATE
Business Operations Specialist, BambooHR
“It’s much easier to segment lists, create automated campaigns, and manage a sizeable database of contacts.”
IAN NATE
Business Operations Specialist, BambooHR
“With Pardot, my marketing manager struggled to create emails and landing pages that looked the way she wanted, and when she shared them for review, their layouts would break.”
MIKE RETHAGE
VP of Customer Success, Touchtown
“Pardot’s support was hard to reach, and they often apologized for an issue without really fixing it. Act-On has been there every step of the way. They are as committed to our success as we are.”
MIKE RETHAGE
VP of Customer Success, Touchtown
Key Areas Where Act-On Outperforms Pardot
Product Strategy, Vision and Marketplace Reach
Campaign Design Execution and Management
Reporting and Analytics
Inbound Support (Social and Digital Media)
Lead Capture and Lead Scoring
Customer Contact and Data Management
Content and Asset Management
Marketing Planning and Process Management
G2 Crowd Ratings
(as of Summer ’17)
Key Considerations |
Act-On | Pardot |
|---|---|---|
| Quality of support | 9.3 | 8.4 |
| Mobile optimized | 8.2 | 7.7 |
| A/B testing | 8.4 | 7.9 |
| Social engagement | 8.0 | 7.0 |
| Basic reporting | 8.3 | 7.8 |
| ROI Analytics | 7.6 | 7.0 |
| Workflow capabilities | 8.3 | 7.9 |
| Internationalization | 7.8 | 8.4 |
With a clear picture of where business is headed and how marketing technology will evolve to support tomorrow’s marketer, Act-On is setting new standards in B2B Marketing with its leading platform, visionary thinking and innovative roadmap.
Did you know that Pardot customers face a 2-3 day wait time per email response from support and in order to get phone support they must purchase the most expensive package?
Did you know Pardot has terminated support for CRM integrations such as Microsoft Dynamics, SugarCRM, and NetSuite?
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