ListenLoop makes self-serve, low-risk advertising software that complements your account-based marketing (ABM) strategy, giving you the power and precision to deliver banner ads to your target accounts in a few steps: (1) pick key accounts, (2) upload ads, and (3) launch your campaign.
You can nurture target accounts with a series of ads delivered over the course of days or months with ListenLoop drip campaigns. You’ll keep your ads fresh, preventing buyers from getting over-saturated. Plus, ListenLoop account-level reporting measures impact on target accounts in your Salesforce®.
- Deliver personalized ads to your strategic accounts with “net new” targeting or retargeting
- Drip ads to selected accounts and leads in parallel with your Act-On email marketing campaigns
- Multivariate A/B testing of your ads
- Integrate with Salesforce to measure conversion rates, deal size, and sales velocity in your CRM
Act-On customers should consider integrating with ListenLoop to deliver relevant ads to key accounts and visitors based.
Companies who have integrated ListenLoop and Act-On can use the two solutions to:
- Personalize ads to visitors based on website experience or Act-On email campaigns
- Measure lift in email open and email clicks by comparing leads who have received ads vs. leads who have not received ads
- Start or stop a sequence of ads based on Act-On data, such as lead status