ListenLoop

Company Overview

  • Screenshots of ListenLoop Platform
  • Screenshots of ListenLoop Platform

ListenLoop makes self-serve, low-risk advertising software that complements your account-based marketing (ABM) strategy, giving you the power and precision to deliver banner ads to your target accounts in a few steps: (1) pick key accounts, (2) upload ads, and (3) launch your campaign.

You can nurture target accounts with a series of ads delivered over the course of days or months with ListenLoop drip campaigns.  You’ll keep your ads fresh, preventing buyers from getting over-saturated. Plus, ListenLoop account-level reporting measures impact on target accounts in your Salesforce®.

Features

  • Deliver personalized ads to your strategic accounts with “net new” targeting or retargeting
  • Drip ads to selected accounts and leads in parallel with your Act-On email marketing campaigns
  • Multivariate A/B testing of your ads
  • Integrate with Salesforce to measure conversion rates, deal size, and sales velocity in your CRM

Act-On Integration

Act-On customers should consider integrating with ListenLoop to deliver relevant ads to key accounts and visitors based.

Companies who have integrated ListenLoop and Act-On can use the two solutions to:

  • Personalize ads to visitors based on website experience or Act-On email campaigns
  • Measure lift in email open and email clicks by comparing leads who have received ads vs. leads who have not received ads
  • Start or stop a sequence of ads based on Act-On data, such as lead status

 

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