Curata

Company Overview

Curata, Inc. is the leading provider of software that empowers marketers to scale a data-driven, content marketing supply chain to grow leads and revenue. Curata CMP (content marketing platform) and Curata CCS (content curation software) enable marketers, for the first time, to harness the power of content creation, curation and analytics to yield a predictable and more successful stream of content. Key components of Curata CMP include strategy, production (e.g., calendaring, workflow) and analytics, along with the option of adding the industry's leading business grade content curation software, Curata CCS.

Curata provides two software solutions that have helped 100s of companies over the past 9 years to grow leads and revenue with their content: Curata CMP (content marketing platform) and Curata CCS (content curation software).

Curata CMP

Curata CMP includes strategy, production (e.g., calendaring, workflow) and analytics modules that enable:

Insight

  • Track leads and opportunities generated and influenced for any type of content (e.g., gated, ungated and off-site content)
  • Inform decision making on what content to create and who to hire
  • Drill down on specific content to understand what worked and why Alignment
  • Keep your team on the same page with a customizable editorial calendar -Include data-driven insights into your production process

Simplicity

  • Seamlessly integrate with your existing web analytics, marketing automation and CRM systems in <20 minutes (e.g., Google Analytics, Marketo, Saleforce.com)
  • Keep creating content without changing your existing process or having to learn another creation application.

Curata CCS

Easily find the content you are looking for, organize, and share it out to the channels you choose for your business.

With Curata CCS, you will:

  • Save time
  • Boost lead generation
  • Be a thought leader
  • Publish consistently
  • Find Relevant Content

The most relevant content delivered to you automatically, in one place:

  • Hundreds of thousands of sources
  • Learns and dynamically adapts to your content preferences
  • Enables crowdsourcing from across your organization Curate
  • Keep your content engine humming efficiently, in minutes, not hours:
  • Easily organize, annotate and create content to engage and inspire yourself and your audience
  • Self-learning recommendation engine suggests content and prioritizes by relevancy
  • Intelligently pre-populates the curated post Share
  • Publish and promote to all of your channels with one click
  • Seamlessly integrate with CMS, Social Curation, email and marketing automation
  • Automatically post content even when you’re not around
  • Define customized schedules, templates and publishing rules

Features

  • Find relevant content from hundreds of thousands of sources
  • Enables crowdsourcing from across your organization -Easily organize, annotate and create content to engage and inspire yourself and your audience
  • Self-learning recommendation engine suggests content and prioritizes by relevancy -Intelligently pre-populates the curated post
  • Publish and promote to your CMS, social media, email and marketing automation channels with one click
  • Automatically post content even when you’re not around
  • Define customized schedules, templates and publishing rules

Act-On Integration

You can use Curata CCS to send curated content through Act-On. Use Curata to gather stories and compose a newsletter, etc. and then the seamless integration lets you manually or automatically push the draft email to Act-On for targeting to your marketing leads database.

LET'S GET STARTED!

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