Act-On University New User Boot Camp - Act-On Automation Software


New User Boot Camp

Foundational Training for New and Returning Users

Act-On’s New User Boot Camp is a hands-on experience geared to help you implement – and see return on – your Act-On account in record time. As an attendee you’ll learn how to fully leverage the Act-On platform, set the foundation for your marketing automation success, and move towards completion of your marketing automation goals. New User Boot Camp covers basic marketing strategy, complemented by stepby-step walk-throughs of important Act-On features.

What’s covered at New User Boot Camp?

Each day of the boot camp will focus on completing standard projects that can be used to meet onboarding requirements. After each day of the boot camp, you’ll be provided with homework assignments that will reinforce what you learned that day



Marketing Automation Overview

Website Prospector & SEO

Building Landing Pages

Social Publisher & Listener


Converting with Forms

Lead Management

Design & Deploy Email

Trigger a Targeted Message


Lead Nurture Programs

Identify & Track Marketing Qualified Leads

Customer Welcome Programs

Grow Your Pipeline with Referrals


Why should I sign up for New User Boot Camp?

The New User Boot Camp is an intense 3-day workshop that will teach you what you need to know and complete for your onboarding journey. Our Learning Consultants will focus on helping you finish your onboarding journey during the boot camp while helping you market across the buyer’s journey.

Who should attend?

We welcome anyone who is serious about completing the onboarding journey as quickly as possible, or take a refresher course to ensure their Act-On account is properly set up. If you thrive in an in-person, small group environment, this is for you! You will be with peers who are looking to accomplish a range of similar goals, so come prepared to get things done. *You must have Marketing User privileges in your Act-On account.

Are there prerequisites for New User Boot Camp?

Glad you asked! Yes, there are prerequisites that must be completed prior to joining the boot camp. These normally take 1-2 weeks to complete, so keep that in-mind when registering for a boot camp. (Learning Consultants will verify completion of the pre-requisites prior to each session and reach out to accounts whose requirements have not been met.)

Where are the boot camps located, and when do they happen?

Boot Camps occur in various regional locations and on specific dates every month with each day scheduled from 9:00 AM until 4:30 PM local time.  Make sure to check out the registration form below with a complete list of locations and specific dates.

Is there a fee to sign up for a boot camp?

Yes, the fee for the 3-day bootcamp is $750 per seat. Lunch will be provided each day. Students are responsible for managing their own hotel and travel arrangements to and from the session. Unfortunately, we are unable to offer discounted hotel rates, but please use the below form to let us know if you would like us to recommend a place to stay.

How do I sign up?

Please complete the form below to register.

What do I need to bring to the boot camp?

You will need to bring:

  • A laptop
  • Your Act-On login credential
  • Your CRM Admin credentials
  • An eagerness to learn and accomplish projects

The dress code for this event is business casual. Don’t worry about
packing your finest evening wear, although we do suggest you consider the
location and time of year when booking your Boot Camp session. Chicago can
be pretty chilly in January!

Reserve Your Seat