Customer Case Studies

Act-On customers range from start-ups and fast-growing young companies to well-established enterprise institutions; from marketing teams in small and medium-sized businesses, to independent teams in large enterprise corporations. They use Act-On in many different ways to realize their marketing objectives – the one common denominator is the success they achieve.

Here are a few of their stories.

Trungale Egan + Associates (TE+A)

Learn how Act-On helped Trungale Egan + Associates increase customer LTV and drive client success.

Reading Partners

Reading Partners uses Act-On’s marketing automation to strengthen national brand and empower regional offices.


IT Expert NetStandard uses Act-On and Microsoft Dynamics to save time and empower their sales team.

PacNet Services LTD

Discover how PacNet used Act-On Software and Act-On’s Professional Services team to Increase Efficiency and Deliver Better Leads.

Mission Restaurant Supply

Learn how Mission Restaurant Supply in partnership with Act-On Pro Services built a full-fledged marketing automation strategy, and achieved open rates that jumped from five percent to more than 20 percent and double the number of click-through rates.

Demand Metric

Demand Metric Marketing Experts Demand Metric Turn to Act-On for Automation Demand Metric has been a global leader in marketing research and strategy for more than a decade. The company delivers research reports, technology research, consulting services, training and more to a community of 80,000- plus senior


Learn how e.Republic achieved better marketing in half the time with Act-On marketing automation

Jonas Construction Software

Jonas Construction Software Jonas Software Raises the Bar with Act-On Marketing Automation Like many businesses with a long sales cycle, Jonas struggled to stay top of mind with their prospects. The construction accounting software company was using HubSpot to reach potential customers, but the platform wasn’t capable


Specops adopts Act-On for pre & post sales engagement and drives better customer outcomes.

Templeton & Company

Templeton & Company went from six different marketing tools to one integrated marketing automation platform, saving the firm up to $10,000 annually.

Northern Illinois University

Northern Illinois University’s OERD staff uses Act-On’s marketing automation platform to track and engage prospects and integrates it with CRM to connect potential students with advisors. It’s an entirely new way of approaching recruitment and Act-On has transformed the process for many programs.


Learn how iCharts built their marketing strategy from scratch with Act-On and saw a 20-fold increase in leads and sales opportunities monthly.

R.M. Hoffman

Discover how R.M Hoffman revitalized their marketing with Act-On Software to generate a 33% increase in sales leads year-over-year and a 15% increase in year-end sales revenue.


Learn how TechnologyAdvice was able to see positive results from using Act-On within just 60 days of implementation.


Learn how PeopleHR, a UK based software company that provide lightning fast cloud-based software systems for human resources (HR) professionals, went from an overload of leads to record breaking revenue in a few short months.

Truity Credit Union

Act-On’s advanced features have also brought sophisticated targeting and higher response rates for campaigns, giving a boost to Truity’s digital marketing by targeting recipients with the right message at the right time.


Working with large public and private enterprises, Spinnaker has gained a reputation across five continents for helping companies create strategies to grow revenue, manage risk, reduce costs, and improve customer service by developing world-class supply chain capabilities.

TotalRewards Software

Headquartered in Rocklin, California, TotalRewards Software helps more than 500 global companies market their total rewards programs to more effectively drive engagement with employees and candidates. On the cusp of launching a new product, CEO Ray O’Donnell needed to quickly build, execute and measure a myriad of complex marketing campaigns – without sufficient resources in-house to do so.

The Library Store

Over its 30-year history of providing schools and libraries across the United States with supplies and furnishings, The Library Store has grown into a $9.2 million business with a 628 page catalog featuring more than 35,000 products. Today, this family-owned company has 35 full time employees.


Travelink, American Express Travel is one of only 11 appointed travel agencies for the Centurion level of American Express Travel. Headquartered in Nashville, Tennessee, Travelink operates nationally with a combination of boutique business call centers, vacation travel retail locations, a travel business operations center for groups and meetings, and experienced virtual travel advisors.

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