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5 Key Differences Between Email Marketing and Marketing Automation

5 Key Differences Between Email Marketing and Marketing Automation


Do you need an email marketing solution or a marketing automation platform? Learn 5 factors to help you make the right decision for…
4 Steps to Get Started with Marketing Automation

4 Steps to Get Started with Marketing Automation


Getting started with marketing automation doesn’t have to be hard. 4 proactive steps to make onboarding marketing automation more organized.
Three Myths and Misconceptions About Email Automation

Three Myths and Misconceptions About Email Automation


Email automation enables more meaningful relationships with your customers. This post debunks three myths of what it’s not.
David Fowler_Digital Insights

Rethink Marketing Automation – for the CASL-Compliant Marketer


Marketing to Canadians? There are some great ways to grow your bottom line with marketing automation – that don’t infringe on CASL regulations.
6 Success Factors for Adopting Marketing Automation

6 Success Factors for Adopting Marketing Automation


Your success or failure with your new marketing platform depends on how ready your team is for marketing automation. Here are 6 factors…
MA Hacks

Marketing Hacks: 10 New Ways to Use Your Marketing Automation Platform


Marketing automation has outgrown the demand generation box. Explore 10 use cases for new ways to use your marketing automation platform throughout all…
marketing panel interview

10 Very Smart People Weigh In on How to Rethink Marketing


How would you rethink marketing? We asked 10 thought leaders and here are their answers.
microsoft dynamics integration with act-on

Got Dynamics? Why You Need Act-On, Too


Sales and marketing alignment can have a powerful effect on your growth and profitability. Discover how Microsoft Dynamics And Act-On work together to…
manufacturing_FI

Marketing Tools for the Makers & Doers of the Manufacturing Industry


Manufacturing was slow to adopt marketing automation, but today’s manufacturing marketers are finding themselves at ease with new tools – and in a…
RM Hoffman

Layered Approach to Digital Marketing Helps Deliver 33% More Leads for RM Hoffman


Learn how RM Hoffman Company, a 60-year-old distribution/manufacturing company, saw leads and revenue go up after implementing Act-On.