Act-On Marketing Blog

IDEAS YOU CAN ACT ON

CMS integration marketing alignment

Best Practices for CRM and Marketing Automation Integration and Alignment

Integrating your CRM with your marketing automation helps align sales and marketing and greatly improves your chances of success with promising prospects and…

 

Marketing Automation

How and Why to Move from an ESP to Marketing Automation

When you outgrow your email service provider and are ready to elevate your marketing, marketing automation is the next step toward marketing maturity.