Act-On Marketing Blog

IDEAS YOU CAN ACT ON

When Do You Start Preparing Your 2019 Marketing Plan?

In the Act-On Marketing Blog recap, we review historical optimization; develop a social media strategy; and review six steps to your 2019 marketing…

 

Racking the Shotgun – Using the 80/20 Rule in Marketing with Perry Marshall

Perry Marshall believes the 80/20 Rule applies to everything and marketers can get better leads by focusing on the rule - as he…

 

Make the Most of Your Content Marketing with Marketing Pods

Leverage your content marketing by creating content marketing pods, or hubs and spokes, that turns every blog post into another piece of marketing…

 

Why Video Storytelling Is the Future of Marketing

Add video to your content marketing mix to bump your results in the right direction. Learn 4 high-profile use cases and 4 tips…

 

How to Breathe New Life Into Old Content

Good content is so hard to create that it’s worth your time to use historical optimization to refresh old bogs and other content…

 

Drip Email (alone) is Not a Strategy. Personalization Matters.

Marketers can do more than create 'spray and pray" drip emails. Instead, adding personalization and segmentation can boost engagement - and revenue.

 

4 Ways B2B Players Can Leverage User-Generated Content to Attract More Leads

Content created by your customers can enhance your marketing strategy. Learn 4 ways that you can leverage user-generated content to attract more leads.

 

tips to get your content shared

5 Tips to Get Your Content Shared More Often

Once you’ve nailed content creation, your next move is to find effective ways or tips to get your content shared more often. These…

 

Weekly Act-On blog recap with marketing tips

Tips for better content, measuring your success and upcoming webinars.

In this week's Act-On blog recap, we have rounded up a few marketing tips and upcoming webinars that will help you elevate your…