Act-On Marketing Blog

IDEAS YOU CAN ACT ON

How to Use Surveys to Create Better Content

Engagement is the secret sauce of digital marketing; every marketer wants more of it. Whether it’s on social media, on the company website,…

 

SEO for Alternative Content Types, Part 2: Optimizing Video for SEO

In a recent webinar sponsored by Act-On, Thorin McGee, Editor in Chief of Target Marketing Magazine sat down with search engine marketing guru…

 

How to Perform an Onsite Audit for SEO, Part 2: Do the Analysis

This is the second post in the “How to Perform an Onsite Audit for SEO” series. In the coming months, we’ll cover the…

 

Small Business, Big Impact: Why Small and Mid-Size Companies Adopt Marketing Automation

Back the old days (as in, several years ago) marketing automation was generally seen as a powerful technology that was available only for the…

 

A Crash Course in Tumblr for B2B Marketers

I’ll admit it. I was a Tumblr lurker. I’ve been watching this social media platform for a while and recently I decided to…

 

SEO for Alternative Content Types, Part 1: Getting Started

In a recent webinar sponsored by Act-On, Thorin McGee, Editor in Chief of Target Marketing Magazine sat down with search engine marketing guru…

 

Join the i♥marketing Roadshow! Next Stop, June 3 in Los Angeles

Do you ♥ marketing? Do you ♥ LA? You’re in luck, because the i♥marketing roadshow is coming to Los Angeles, and you’re invited…

 

Are You Compliant with Global Email Marketing Regulations?

As digital marketers, we have access to tremendous amounts of data about our prospects and customers, which comes to us through the multiple…