More on Lead Nurturing

5 Hacks for Getting to Know Your Customers

Do you really know your customer? Knowing your buyer is key to a successful business. But most marketers only have a vague notion…

 

Rethink Marketing Podcast: Focus on the Funnel

This week, we chat with Michelle Evans, a veteran marketing strategist, about designing your perfect marketing funnel for predictable success.

 

Application Abandonment Blog Post

Why Your Financial Business Needs An Application Abandonment Campaign

Many consumers abandon their loan application before submitting - as a financial business, anticipate this with an application abandonment campaign.

 

Why You Need a Customer Testimonial Video

If you can have only one video, make it a case study video. Customer testimonial videos are incredibly effective at converting leads into…

 

tips to help you attract more leads through event marketing

5 Ways Your Event Marketing Efforts Can Help You Attract More Leads

Are you ready to make the most out of your event marketing efforts? These 5 tips will help improve engagement and increase your…

 

Drip Email (alone) is Not a Strategy. Personalization Matters.

Marketers can do more than create 'spray and pray" drip emails. Instead, adding personalization and segmentation can boost engagement - and revenue.

 

Revving Up Your Credit Union’s Automated Nurture Programs

Now is the time to prepare your holiday season's automated nurture programs, especially for credit unions. Here is how one credit union did…

 

Shorten Your Manufacturing Sales Cycle with These 4 Lead Nurturing Tips

A lead nurturing program will build better leads, create more sales opportunities, and generate more revenue. So why do most B2B marketers fail…