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What Sales Should REALLY Expect From Marketing Automation

The benefits of marketing automation are clear—better customer engagement, increased loyalty, and more effective campaigns. But what can your organization realistically expect in…

 

SEO Questions from the Fact & Fiction Webinar

Recently I presented a webinar called “SEO in 2014: Fact, Fiction and Sensationalism.” We had so many questions at the end that there…

 

The Cobbler’s Children Have No … Marketing Campaigns

Editor’s note: While this post was written for the marketing agency pro, most of its recommendations are good for any time-strapped marketer. As…

 

AGILE SELLING: Jill Konrath and Shawn Naggiar Discuss New Book on Rapid Learning and Sales

An Act-On Conversation Editor’s Note: Jill Konrath is one of America’s top experts and speakers on sales. She has an innate affinity for…

 

“Dinner on the Ground”: Why We Have Picnics On Memorial Day

Gentle reader, we pause today to observe Memorial Day. Three years after the Civil War ended, on May 5, 1868, the head of…

 

Deliverability: 8 Tips for Getting Your Email Into the Inbox

Editor’s note: The Tim Asimos post you are about to read was published on the circle S Studio blog a few days ago.…

 

4 Reasons Small Business Owners Flock to Marketing Automation

There’s absolutely no avoiding it. With big companies like Salesforce and IBM acquiring stand-alone marketing automation companies, and recent VC funding news… the…