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In this post and accompanying art, we review actionable tips for developing a plan to use influencers to help promote your company and brand, as well as review free and paid tools for finding them.

How to Find The Best Influencers for Your Company

5 steps to develop your influencer strategy, 5 free tools to find the best ones – and a free template to keep track…

 

The Evolution of Account-Based Marketing

The Evolution of Account-Based Marketing

Technology has enabled account-based marketing to extend beyond the enterprise, so that mid-market and smaller firms can identify – and sell to –…

 

David Fowler_Digital Insights

Protect Yourself & Your Clients from Identity & Data Theft

Types of data theft and misuse your organization needs to guard against, and a list of actions you can take to prevent trouble.

 

7 Tips to Supercharge Your Content on LinkedIn Pulse

7 Tips to Supercharge Your Content on LinkedIn Pulse

LinkedIn Pulse is an excellent way to promote and share your content, potentially with a well-targeted audience. Discover 7 tips for success.

 

Agency Focus: How Content Marketing is Changing, & How to Measure It

Art + Science = success. The art of content marketing lies in inspired content. The science lies in knowing what to measure –…

 

5 Ways B2B Marketers Can Learn to Love Facebook

5 Ways B2B Marketers Can Learn to Love Facebook

Facebook has become a true powerhouse for B2B led generation. Here’s a little research, plus 5 killer tips for making Facebook your new…

 

3 Tips to Shrink Your Long Enterprise Sales Cycle

Does your company sell expensive or complex products? Here are 3 ways to help your sales reps manage the longer sales cycle.

 

B2B Ad Retargeting: Re-engage Website Visitors without Breaking the Budget

B2B Ad Retargeting: Re-engage Website Visitors without Breaking the Budget

Here’s your 101 on ad retargeting. Learn what it is and how you can use it to improve your ROI by targeting people…

 

How Account-Based Marketing is Changing the Role of B2B Marketers, and Why It Should

How Account-Based Marketing is Changing the Role of B2B Marketers, and Why It Should

Heard that B2B and B2C marketing are converging? Only at the top of the funnel. Learn how we put the “B” back in…