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Rethink Marketing podcast: Sales Qualification Score

In this Rethink Marketing podcast episode, Joyride's Kat Krieger explains why they chose Act-On's marketing automation platform.


Rethink Marketing podcast: Hiring a Freelance Writer

On the Rethink Marketing podcast, Sharon Hurley Hall and Nathan Isaacs outline how to hire the perfect freelance writer for your B2B business.


A Butterfly Flaps Its Wings Inside a Start-Up: The Initiation and Effects of Team Communication

COO Bill Pierznik shares insight on team communication within start-ups, as decisions made in a silo can have unexpected yet profound effects.


Pulpo Media

Pulpo Media Improves Lead Generation Efforts with Act-On

Pulpo Media adopted marketing automation to improve its marketing efforts, generate better inbound leads and increase ROI. Check out excerpts from our interview…


6 Reasons CRM Users Should Embrace Social Media Management

Are you getting the most from your social media marketing efforts? Learn 6 reasons why you should connect your CRM with your social…


Why Video Storytelling Is the Future of Marketing

Add video to your content marketing mix to bump your results in the right direction. Learn 4 high-profile use cases and 4 tips…


4 Ways B2B Players Can Leverage User-Generated Content to Attract More Leads

Content created by your customers can enhance your marketing strategy. Learn 4 ways that you can leverage user-generated content to attract more leads.


Weekly Act-On blog recap with marketing tips

Tips for better content, measuring your success and upcoming webinars.

In this week's Act-On blog recap, we have rounded up a few marketing tips and upcoming webinars that will help you elevate your…


How to Perform a Competitive Analysis of Your Brand

How to Perform a Competitive Analysis of Your Brand

Perform a competitive analysis when launching a new product, looking for a brand refresh, or when you benchmarking your business. Here are some…