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More on Content Marketing

Once is Never Enough: How to Repurpose Content Like a Boss


Good content is hard to do – and expensive. Learn how to repurpose your content to make the very most of your best…
Six Key Components of a High Performance Marketing Plan

Six Key Components of a High Performance Marketing Plan


A marketing plan that produces the best results is one revolving around one thing: your customers. Find out six key components of a…

How to Write a Creative Brief for Your Next Video Project (with Template)


Having a creative brief can make or break your next video marketing project. Here are 13 questions to guide your next project, and…
Need an Edge? Do A Content Marketing Competitive Analysis

Need an Edge? Do A Content Marketing Competitive Analysis


Want to speed up your marketing results? See what’s been working – or not working – for your competitors by doing a content…
Photo illustration for how to write headlines

How to Write Headlines That Get Shared And Drive Traffic


The most important words in any of your content are the ones in the headline. Learn how to create great headlines that will…

9 Easy Ways to Get More Leads from Your B2B Blog


Subscribers and shares are great, but let's dig into how you can grab more leads from your blog right now. Here are 9…

How to Get Started Using Video in Your Automated Nurture Programs


Get the tips and tricks for how to get started adding video to your automated nurture programs, so you can reap the rewards…
How to Set Up a Killer Google Analytics Dashboard

How to Use Google Analytics to Create More Effective Content


How effective is your content marketing? Learn how to use Google Analytics for tracking the effectiveness of your content marketing? Here are three…

How to Create a Content Marketing Strategy for Virtual Reality


Are you thinking about using Virtual Reality in your content marketing? Get powerful tips for a more powerful VR Content Marketing Strategy.
5 Content Strategy Mistakes that Are Killing Your Results

5 Content Strategy Mistakes that Are Killing Your Results


If your content strategy is off, it doesn't matter how much work you do: You'll still get poor results. Read this to fix…

5 Killer Tips for Creating LinkedIn Posts that Hook Readers


Use these killer tips for creating LinkedIn content that hooks and converts readers.
Picture of Kristina Halvorson talking about effective content strategy on the Rethink Marketing Podcast

Crafting an Effective Content Strategy for Your Business


In this Rethink Marketing podcast, Kristina Halvorson offers her expert insights into crafting an effective content strategy for your company.

Align Your Content Marketing with the Buyer’s Journey


Want to align your content marketing with the buyer’s journey and see killer results? Check out these tips to build a laser-focused content…

Optimize Conference Networking and Content-Creation Opportunities


In this Rethink Marketing Podcast, Aaron Orendorff discusses best strategies for conference networking and making the most of resulting content.
New Year's Resolutions: How to Be a Better Marketer in 2018

New Year’s Resolutions: How to Be a Better Marketer in 2018


What marketing resolutions do you have for 2018? Here are a few tips and tools to consider for being a more efficient and…
What You Need To Know About GDPR’s New Data Protection Officer Role

The 7 Podcast Episodes You’ll Reference in 2018


We’ve curated clips from seven Rethink Marketing Podcast episodes that will continue to bring you value in the coming year.
What the UK’s John Lewis Christmas Adverts Can Teach Us About Tentpole Marketing

What the UK’s John Lewis Christmas Adverts Can Teach Us About Tentpole Marketing


The UK loves its holiday commercials, especially John Lewis adverts. Find out what they can teach us about tentpole marketing.
27 Amazing Facts about B2B Content Marketing

27 Amazing Facts about B2B Content Marketing


Check out these 27 amazing facts about content marketing and how they impact your marketing and your B2B business this year.

3 Reasons Why AI Won’t Steal Your Marketing Job


Don’t fear – artificial intelligence isn’t going to steal your marketing job ― develop your skills and learn to stay flexible and AI…
5 Questions To Ask On When To Gate Your Content

5 Key Questions To Help You Decide When To Gate Content


It is an ongoing debate by marketers, but these five questions will help decide when to gate content so you can make more…