More by Nathan Isaacs

Nathan is a senior content strategist. copywriter, podcaster and video guy at Act-On Software; past director of SearchFest, owner of Content Hack, and co-founder of Trailhead Beer in PDX.

5 Ways to Use Marketing Automation to Capture Micro-Moments with Your Buyers

Is your B2B business able to convert micro-moments with your buyers? Here are 5 ways to use marketing automation to convert your micro-moment…


Rethink Marketing Podcast: Acting On Customer Feedback

In this podcast episode, Sarah Moore, Act-On’s senior customer marketing manager, offers actionable tips for acting on your customer feedback.


5 Hacks for Getting to Know Your Customers

Do you really know your customer? Knowing your buyer is key to a successful business. But most marketers only have a vague notion…


Rethink Marketing Podcast: Digital Marketing Trends for 2019

In this podcast episode, Brian Aldrich of Logical Position discusses 4 digital marketing trends for 2019, including closed-loop analytics, in-depth audience targeting and…


Rethink Marketing Podcast: Focus on the Funnel

This week, we chat with Michelle Evans, a veteran marketing strategist, about designing your perfect marketing funnel for predictable success.


Rethink Marketing podcast: Creating a Successful Reporting Process

In this episode of the Rethink Marketing podcast, Phil Bosley explains how to create a successful reporting process for your marketing team.


Documenting Your Content Strategy is Critical

According to CMI's Content Marketing benchmark report, it's essential that B2B marketers have a documented content marketing strategy. Get the details.


Rethink Marketing podcast: Build Key Relationships with this B2B Podcast Strategy

In this Rethink Marketing podcast, learn how a B2B podcast can be a great way for building relationships with key people in your…


How to Write SEO-Friendly Content for Inbound Success

How to Write SEO-Friendly Content for Inbound Success

You’re tasked with writing SEO-friendly content for a new web page, landing page, or blog post. This post outlines some easy steps to…