B2B Marketing Zone

More by Michelle Huff

Marketers Just Want To Market: Here’s How

Marketers Just Want To Market: Here’s How


Marketers today must balance the right brain that controls creativity and the left brain that processes information logically and analytically.
Why AI is set to redefine the customer journey

Why Artificial Intelligence is Set to Redefine the Customer Journey


In order to differentiate themselves, companies now need to deliver the right message, to the right person, at the right time and through…
Talent Management - Interview Talking MarTech Careers with Michelle Huff, CMO at Act-On Software

Talent Management – Interview Talking MarTech Careers with Michelle Huff, CMO at Act-On Software


Watch as Michelle, CMO of Act-On, discusses how marketers today, can effectively communicate the value of their offerings to ultimately connect with their…
Inside Act-On: Preparing for GDPR Compliance

Inside Act-On: i 💙 marketing, Customer User Conference Recap


Couldn’t make it to our i <3 marketing roadshow in San Francisco? Join us as we recap our incredible customer user conference.
Machine Learning is Marketing’s Future: 3 Ways How

Machine Learning is Marketing’s Future: 3 Ways How


Machine learning is the secret marketing weapon that allows you to predict what your prospects need and want, and seamlessly deliver.