B2B Marketing Zone

More by Kari Seas

With 20+ years experience in B2B technology marketing—including more than 10 in executive leadership roles—Kari Seas understands the pressures tech marketers are under and what today’s modern marketing team needs to succeed. More importantly, she understands today’s tech buying environment and can give you the most efficient spend for your content marketing investment. Kari started Seas Marketing in 2016 to give tech marketing teams the relevant, pragmatic strategies and high-quality, effective content she’d expect for her own content marketing needs. Visit seas-marketing.com to learn more.

Is Content Marketing Killing Your Customer Conference?

Is Content Marketing Killing Your Customer Conference?


Getting people to attend (and enjoy) your customer conference can be difficult. Could it be content marketing’s fault?