More by Helen Veyna

Helen is a content marketing specialist at Act-On Software, storyteller, runner and coffee fanatic. When she doesn't have her head stuck in a book, you can find her exploring Portland with her pup Mocha.

personalized marketing featured image

3 Ways to Use Personalized Marketing to Attract Leads and Improve Retention

Are you struggling to see results from your marketing efforts? Use these 3 personalized marketing to attract more leads and retain customers.

 

data and analytics

How to Use Data and Analytics to Revamp Your Marketing Strategy

Are you unsure how to interpret and leverage your data? Here are a few tips on how to use data and analytics to…

 

Webinars to Convert More Leads

5 Ways to Use Webinars to Convert More Leads into Customers

Are you ready to shake up your content marketing strategy by implementing webinars? These 5 tips will help you host webinars that convert…

 

How to Create Content that Generates Brand Awareness and Helps You Reach More Leads

Do you want to improve your marketing ROI? Here are a few tips of how to create content to improve brand awareness and…

 

Pulpo Media

Pulpo Media Improves Lead Generation Efforts with Act-On

Pulpo Media adopted marketing automation to improve its marketing efforts, generate better inbound leads and increase ROI. Check out excerpts from our interview…

 

lead generation

3 Sure-Fire Tactics to Attract More Leads

Are your marketing efforts not getting you the type or results you want? Then check out these 3 sure-fire tactics to improve your…

 

Customer Data and Insights

Tips for Using Data and Analytics to Improve the Customer Experience Every Step of the Way

Want to make sure that your customers are engaging with your brand? Learn how you can use data and analytics to improve the…