B2B Marketing Zone

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Happy Holidays

Happy Holidays from Everyone at Act-On

From our robot labs to yours... wishing you happy holidays and all the joys of the season.

SugarCRM / Act-On Integration Prompts Prosperity for Propelics

Yes, I know an 800% year-over-year increase in revenue sounds too good to be true. But when Adam Bookman, co-founder and partner of…

10 Tweetable Insights for Better Webinars

As you’ve hopefully already discovered, webinars are a good way to generate leads, nurture existing leads, and interact with current customers. Recently, BrightTALK…

Customer Data: Learn What to Track, When, and Why

There’s a lot of buzz now about “big data” – and, as marketers, we have more data about prospects and customers available to…

The Real Secrets to Higher-Quality Leads and More Revenue

Eric Albertson, chief of the Albertson Performance Group, shared with us seven proven lead generation success secrets that lead to higher-quality leads and…

7 Must-Haves for a Great Webinar

Register for this power-packed 30-minute webinar now Webinars are one of the best lead generation mediums marketing organizations can offer in terms of…

Online Video Marketing: Why Video, Why Now?

In a recent Target Marketing webinar sponsored by Act-On Software, the Online Marketing Deep Dive blog’s Perry Alexander and Gary Hennerberg discussed how…

Expand Your Global Reach with Marketing Automation

With the rise of online marketing, it’s never been easier to become a global brand…but there are still big challenges. The structural facts…

5 Tips for Improving Lead and Demand Generation Results

When it comes to lead generation, there’s one thing that every business professional can agree on: high quality leads are important. In a…

Lead Me On: 7 Factors For Higher-Quality Leads

The one thing all marketers have in common is the need for more leads. “Generating more high quality leads” is the top marketing…

Online Video Marketing: How Long Is Too Long?

Over at the Online Video Marketing Deep Dive blog, direct marketing veteran Gary Hennerberg and video marketing strategist Perry Alexander hold forth on…

Four Steps for Starting the Lead Management Process

In a recent webinar titled “The Blueprint for Turning Prospects into Customers” Carlos Hidalgo, CEO of Annuitas Group and Craig Rosenberg, author of…

Act-On Software Continues to Disrupt the Market with Accelerated Growth in Q3 2012

Between new funding and record growth, it’s been an exciting quarter here at Act-On Software! During the third quarter, our revenues were over…

Learn: B2B Email Marketing Best Practices

Email marketing is still a terrifically effective marketing lever to drive leads. But your potential buyers are busy, and already swamped with emails;…

Success with Act-On: SupplyFrame Saves Valuable Resources and Sees Increase in Prospect Engagement

We love our customers and enjoy sharing in their successes. Today we’re excited to share the success of our customer SupplyFrame, the world’s…