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Storming the CASL: Keep Compliant and Hold the Spam


Are you up-to-date with Canada’s Anti-Spam Law (CASL)? Check out this blog post to make sure you’re compliant, and ready for the new laws.

CASL Compliance: Q & A About Canada’s Anti-Spam Law


Recently David Fowler, Act-On’s Chief Deliverability and Privacy Officer, delivered a webinar about the impact of Canada’s Anti-Spam Legislation (CASL), which went into effect July 1, 2014. During the Q&A session, webinar attendees asked great questions about the details of

CASL Lessons from Blackstone: Gain Consent, Strive to Comply


Canada’s Anti-Spam Legislation (CASL) will take full effect on July 1st for all emails, texts, instant messages, and direct messages on social media – are you prepared?

Frequently Asked Questions about Email Deliverability


Ensuring high levels of deliverability is the cornerstone of every successful email marketing campaign. What can you do to make sure your email messages arrive in the inbox, and how can you prevent spam complaints from your audiences? We recently

Marketing in Canada? You Must Comply with New Law by July 1, 2014.


The hammer fell on Wednesday, December 4th:  Canada’s Anti-Spam Law (CASL) regulations were officially published, putting the marketing industry on notice that Canada means business when it comes to driving out spammers, phishers, and identity thieves. They’ve set the bar

Spring Into Compliance – The Canadian Anti-Spam Law (CASL) is Around the Corner


Are you sending marketing emails to prospects in Canada? You may need to alter your messaging in the next few months. The Canadian Anti-Spam Law (CASL) C-28 is scheduled for enforcement in Canada late this year to early 2014. The

Email Marketing to Canada? New Laws Will Affect You


Q: Who is the last of G8 contries to introduce into law compliance pertaining to Spam? A: It’s Canada. The Canadian Anti-Spam Law (CASL) C-28 is due to become law in Canada in early 2013. Bill C-28 affects commercial emails