More Than a Marketing Automation Company

Meet Adaptive Journeys

We’re solving tomorrow’s problems today

Act-On’s Adaptive Journeys™ vision enables 1-to-1 communications at scale across the customer lifecycle. The best message, at the perfect time, across the ideal channel = more personalized engagements and experiences to support your brand in the Age of the Customer.


We’re empowering tomorrow’s marketers today

Through an integrated workspace that drives the customer experience end-to-end, from awareness and acquisition through retention and loyalty. Everything the modern CMO and marketing department need to steward a better brand and customer experience.


Help us pioneer a new marketing frontier.

Explore our job listings & start a fulfilling career at Act-On.

2009 - A Plan is Hatched

Act-On is founded to help marketers drive business.

2009 - An idea is Launched

First commercial product released. 35 customers and 9 employees.

2010 - A Star is Born

Commercial Traction expands with over 100 customers. venture capitalists take notice.

2011 - A Star Rises

Revenue grows 3x from 2010. 500 customers, 75 employees.

2012 - Sky's the Limit

Revenue grows another 3x from 2011. More than 1,000 customers. 100 employees

2013 - An Air of Destiny

Officially one of America's fastest-growing companies. Recognition from Forbes, Inc. 500, Deloitte Fast 500.

2014 - Defying Gravity

Recognized as a leader in Forrester Wave for L2RM. 2x a winner - Inc. 500, Deloitte Fast 500. 2500 customers, 500 partners.

2015 - Outer Space

Grew customer base to over 3,500. 3x a winner - Deloitte Fast 500.

2016 - New frontiers

Initiated Rethink Marketing Automation campaign. More than 4,800 customers. 2x a leader in Forester Wave for L2RM. 4x a winner - Deloitte Fast 500.

2017 - Adaptive Journeys

Act-On unveils new vision for Adaptive Journeys™. Recognized as a Visionary in Gartner's 2019 Magic Quadrant for CRM Lead Management.