Rethink Marketing [Automation]

Finally, a marketing automation platform built to help you deliver an outstanding experience for your customers. From brand awareness and demand generation, to retention and loyalty, our technology enables marketers to stand out from the competition and drive better results.

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Trusted by 3000+ Customers including

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Marketing Automation You'll Love

At Act-On, we love marketing as much as you do. We’re a marketing automation company with a passion for helping you, the marketer, do the best work of your career. Our platform is built with powerful capabilities to help you deliver results quickly - without the need for a dedicated IT resource.

Build Your Brand

  • Track influencer & press activity

  • Measure traffic from press releases

  • Deliver consistent internal communications

  • Manage brand identity

  • Promote company events

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DRIVE DEMAND

  • Build & optimize campaigns

  • Generate leads

  • Score & prioritize prospects

  • Nurture leads into customers

  • Easily integrate with your CRM

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EXPAND YOUR CUSTOMER RELATIONSHIPS

  • Onboard new customers

  • Increase product adoption

  • Drive upsell & cross-sell

  • Nurture customers & increase retention

  • Score & identify brand advocates

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Research Report: Rethink Marketing [Automation]

There’s a lot more to marketing than acquiring new customers. Learn how marketing leaders allocate resources across brand marketing, demand generation, and customer marketing. Get tips on how to leverage marketing automation for success.

NEW & NOTEWORTHY

PRESS

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Research Shows It’s Time to Rethink Marketing

The role of the CMO is not to be demand gen-centric, but instead to be the steward of the brand and to facilitate the customer experience across the entire lifecycle...

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An A to Z of Content Marketing Best Practices

An A to Z of Content Marketing Best Practices

A round-up of 25 time-tested content marketing best practices, and one silly bit of wordplay. Does anyone have a better Z?...

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SUCCESS STORY

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Automated Engagement Optimizes Recruitment Efforts

It’s an entirely new way of approaching recruitment and Act-On has transformed the process for engaging prospects...

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Marketing Automation For Companies Big and Small

Act-On’s integrated approach to marketing automation gives you all the functionality you want in an accessible, simple-to-use workspace. Our user-friendly platform puts powerful marketing tools at your fingertips, making campaigns and programs easier and faster. Every marketer has a great campaign inside of them – let’s work together to launch it to the world. It’s time to Act-On!