Act-On's Website Visitor Tracking provides real time customer intelligence so that your sales and marketing teams can see exactly who is visiting your
site and where they came from. With just a tiny snippet of code, your website will transform into an active engine for generating leads
Excerpt
Considering that something like 97% of visitors to your website are anonymous, Act-On makes them a lot less so. By using a visitor's IP address
we provide you with the name and address of the organization that owns it.
And you don't have to wait for the next day either – Act-On does this in real time. And even better yet, with our Data.com integration you
can quickly and easily obtain contact information for each of the visiting companies. Sales can reach out to specific contacts directly, and with
a Data.com account, marketing can purchase additional contacts to market to. That's going to make your entire team happy!