The most effective marketing automation deployments include Act-On's automated programs are a great way to replicate
your most successful marketing campaigns and have them running 24x7 on auto-pilot. Use Act-On to create efficient multi-step
marketing programs that embody your marketing best practices.
Engage your prospects via a series of e-mail messages, delivered at scheduled intervals, until they exhibit response behaviors that
qualify them for sales. Make the dialog targeted and relevant by tuning the message delivered at each stage based on the prospect's
attributes (such as industry, title, or company) as well as that prospect’s responses to past campaigns.